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I was hoping for some examples of what the author would consider to be bad typography on a watch, typography they don't like. Instead, we just get a generic sta
by free_bip 3y ago
I was hoping for some examples of what the author would consider to be bad typography on a watch, typography they don't like. Instead, we just get a generic statement of "Many brands use off the shelf fonts but small." Perhaps this is them subtly implying that they don't like it, but to me that just sounds like they're "acceptable", not "bad". Combine that with the fact that typography is about as subjective as music, I see no issue with how things are currently.
- mebazaa 3y agoI think they didn’t want to antagonize any specific watch brand. Any example of bad typography, for my money, is Louis Vuitton’s latest watch, which uses Myriad (Adobe Illustrator’s default font): https://eu.louisvuitton.com/eng-e1/products/tambour-automatic-40mm-steel-nvprod4540024v/W1ST10 https://eu.louisvuitton.com/eng-e1/products/tambour-automati...
- maratc 3y agoExcept there's nothing on that watch that uses Myriad. The letter N is the easy example. The typography on the watch is pretty great, even if the watch is not my style and not my price range.
- theluketaylor 3y agoRolex mostly makes good typeface decisions (largely sticking with what has worked for decades), but modern Explorer numeral indices are awful. Explorer ref 1016 from the 60s is a design icon and nearly perfect, which just makes the current poor choices stand out all the more. Rolex has also made the fonts a little too large and prominent on the modern watches.