It's not, not really. Prices of new set cards are basically set by a box price and the probability to get said card. If the price is too high, people will buy a

It's not, not really. Prices of new set cards are basically set by a box price and the probability to get said card. If the price is too high, people will buy a lot of box, other cards in the same set prices will fall, until the price is right.