Yup, I also like how you call out "get it in-front of customers" as a step in the whole chain. Often sorely missed. Sometimes a bug to you, is a feature to them

Yup, I also like how you call out "get it in-front of customers" as a step in the whole chain. Often sorely missed. Sometimes a bug to you, is a feature to them (gasp!)... so either make it a first class thing or train them on the correct path (while you fix the "bug").