3 ms·
Not interested in EV flamery. My point was economic: clearly EVs are a very large new market segment, and Japanese brands aren't competing there at all. That'
by ajross 3y ago
Not interested in EV flamery. My point was economic: clearly EVs are a very large new market segment, and Japanese brands aren't competing there at all. That's bad, if your business is to sell cars.
It's really bad if you have a sub-brand, like "Hybrids", which has been completely decimated by the (again very real, even if you don't think anyone in Edmonton should buy them) move to electric devices in the market.
Basically: 8 years ago Toyota owned the "ecologically sensitive car buyer" market. And now you might as well flush the Prius brand in the toilet, no one wants them and selling them as "green" relative to a Tesla is a joke.
- ericmay 3y agoI think I’m going with this as a car owner and buyer I would be very reluctant to switch back from an EV. It’s just for me so much nicer and more convenient. I have a few friends who share the same sentiment. It’s a category change and the Japanese automakers (to which I have great affinity) aren’t in the category so there’s nothing for me to buy from them.
- nradov 3y agoHybrid vehicle sales continue to grow. They have hardly been "decimated".
- ajross 3y agoA quick google tells me Prius family sales were down 37% YoY in 2022. In point of fact that's a little over three "decimations". Not sure what you're citing, but I stand by what I wrote. The Prius brand went from market-leading to trash in the space of a few years as EVs, and Tesla in particular, took over mindshare.
- nradov 3y agoYou're just completely wrong. "Sales of Toyota’s conventional hybrids rose 41% from a year ago, to about 888,000, and sales of its plug-in hybrids were up nearly 90% year-over-year to roughly 39,000." https://www.cnbc.com/2023/11/01/toyota-tm-q3-2023-earnings-guidance.html https://www.cnbc.com/2023/11/01/toyota-tm-q3-2023-earnings-g...
- ajross 3y agoI said "Prius", and was correct. Toyota as a company is doing fine. Toyota is matching up very poorly with Tesla (and frankly even VW or Ford) in the markets where they compete with EVs.
- fomine3 3y agoNow there are many hybrids unlike when Prius sold well. Prius is now a brand for something weird cool hatchback hybrid car.
- ajross 3y agoSure, but none that compete with an EV. Can you name a hybrid vehicle from any manufacturer that matches up with a Model 3 or Y that isn't shrinking rapidly in market share? I'm amazed that people are trying to argue this point. It seems extraordinarily clear just anecdotally (count all the new Teslas around you!), and the data backs it up.
- nradov 3y agoI'm amazed that you're trying to argue the point contrary to actual sales data. The Toyota RAV4 hybrid is growing market share for one. You can find plenty of other examples if you bother to look. https://www.prnewswire.com/news-releases/toyota-motor-north-america-reports-us-september-and-third-quarter-2023-sales-results-301945946.html https://www.prnewswire.com/news-releases/toyota-motor-north-...
- deleted 3y ago[deleted]