The NYTimes explained it differently. A shareholders voting right won't be cut in half. http://www.nytimes.com/2012/04/12/business/whats-up-with-googles-plan-t

The NYTimes explained it differently. A shareholders voting right won't be cut in half. http://www.nytimes.com/2012/04/12/business/whats-up-with-googles-plan-to-split-its-stock.html http://www.nytimes.com/2012/04/12/business/whats-up-with-goo... > Investors typically have Class A stock now. They will be given an equal number of Class C shares, which won’t have any voting power. The value of the Class A stock will be split between the two, so if the stock is trading at $600 when it happens, a Class A share will be worth $300 and a Class C share will be worth $300. Investors will have twice the number of shares they held before, but the total voting power and stock value won’t change. So if Bob owns 100 shares worth $600 each, he will own 200 shares worth $300 each. Bob will still have 100 votes, and the value of all his shares will still be $60,000. What I don't get is why one shouldn't immediately sell non-voting C-shares and buy voting-power A-shares back. Or only buy A-shares. Normally non-voting shares will be compensated by a bigger dividend. But Google doesn't pay a dividend (yet)?