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Personalized advertising is based on data, and there shouldn't be hard to see some ways in which misuse it, even with user consent. And no, saying "Yes, I cons
by gatinsama 3y ago
Personalized advertising is based on data, and there shouldn't be hard to see some ways in which misuse it, even with user consent.
And no, saying "Yes, I consent to cookies and terms of use and data collection" doesn't fix this.
- robertlagrant 3y agoWould you also ban store loyalty cards for the same reason?
- alkonaut 3y agoI wouldn't ban them, but with those I also have a pretty clear view of exactly what information is trading hands. I tell the store exactly what products I bought , in which store and at what time. And in return I might get a rebate or similar. In that situation I can choose NOT to show the loyalty card when the kickback isn't good enough or if I'm buying something I don't think should go in my "profile". (And for this reason, I hope stores wouldn't link these purchases using any other means I don't approve of, such as through the same credit card being used).
- robertlagrant 3y agoBut the data could still be misused, even with your consent. If that's the bar, it's extremely high, given almost all data can be misused.