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If that is so, YouTube should incentivize creators to promote YouTube premium instead of them having to advertise for dubious VPN services.

Thorrez 3y ago
>instead of them having to advertise for dubious VPN services. Do you think Youtube wants creators to do that? Youtube doesn't get a cut of that revenue, whereas Youtube does get a cut of regular Youtube ad revenue and Premium revenue. Disclosure: I work at Google but not on Youtube, and am just speculating here.
- justinclift 3y ago
  > Do you think Youtube wants creators to do that? Perhaps Google should think upon how things ended up this way then? Like, there are some pretty clear problems with Google's approach to (at least) YouTube, and they don't seem to really want to fix them...
  - Thorrez 3y ago
    It wound up this way because Youtubers want more money than AdSense and Premium can give them. They earn a lot more from sponsorships than AdSense and Premium. Are you suggesting that Youtube squeeze out more money per view than it's currently doing? How do you suggest doing this? I guess one way would be to block people from using adblockers...
    - justinclift 3y ago
      Are you suggesting that Youtube is trustworthy, and creators shouldn't diversify their income sources?
      - Thorrez 3y ago
        I'm not saying creators shouldn't diversity their income streams. My first comment in this chain was pointing out that Youtube isn't urging creators to embed sponsorships, which copperx seemed to think Youtube was doing.
        justinclift 3y ago
        Youtube is widely known to demonetise videos and outright kill established channels based upon spurious inputs / phase of moon / etc. The recent Russell Brand stuff easily springs to mind, as does abuse of the Content ID three strikes policy by bad actors. If the creators need their income to be resilient to demonetisation, they're forced to use options outside the Youtube system. Sponsorships, etc.
LoveMortuus 3y ago
YouTube has actually started to do that with YouTube Premium referral program, but it is open right now to just very few YouTubers (FireShip being one of them).

Thorrez 3y ago

>instead of them having to advertise for dubious VPN services. Do you think Youtube wants creators to do that? Youtube doesn't get a cut of that revenue, whereas Youtube does get a cut of regular Youtube ad revenue and Premium revenue. Disclosure: I work at Google but not on Youtube, and am just speculating here.

justinclift 3y ago
> Do you think Youtube wants creators to do that? Perhaps Google should think upon how things ended up this way then? Like, there are some pretty clear problems with Google's approach to (at least) YouTube, and they don't seem to really want to fix them...
- Thorrez 3y ago
  It wound up this way because Youtubers want more money than AdSense and Premium can give them. They earn a lot more from sponsorships than AdSense and Premium. Are you suggesting that Youtube squeeze out more money per view than it's currently doing? How do you suggest doing this? I guess one way would be to block people from using adblockers...
  - justinclift 3y ago
    Are you suggesting that Youtube is trustworthy, and creators shouldn't diversify their income sources?
    - Thorrez 3y ago
      I'm not saying creators shouldn't diversity their income streams. My first comment in this chain was pointing out that Youtube isn't urging creators to embed sponsorships, which copperx seemed to think Youtube was doing.
      - justinclift 3y ago
        Youtube is widely known to demonetise videos and outright kill established channels based upon spurious inputs / phase of moon / etc. The recent Russell Brand stuff easily springs to mind, as does abuse of the Content ID three strikes policy by bad actors. If the creators need their income to be resilient to demonetisation, they're forced to use options outside the Youtube system. Sponsorships, etc.

LoveMortuus 3y ago

YouTube has actually started to do that with YouTube Premium referral program, but it is open right now to just very few YouTubers (FireShip being one of them).