5 ms·

Very much feels like long term brand building has fallen out of fashion. Has the incentives shifted or is it just viral greed?

• AndrewKemendo 3y ago
  Basic greed is sufficient, no need for the viral part
  • WorldMaker 3y ago
    A "race to the bottom" can certainly feel like "viral" collective behavior even if you want to consider all the individual inputs just "basic greed"
  • sfink 3y ago
    It makes a difference. If you start with several quality brands and one of them sells out, you can switch to one of the others. If everyone pulls the same shit, there's nowhere to go. And everyone is pulling the same shit.