I take frugal to mean being smart or conservative with spending. However, optimizing to the extent some people are talking about here would redefine the term to

I take frugal to mean being smart or conservative with spending. However, optimizing to the extent some people are talking about here would redefine the term to mean "irrational" for me. In the context of a business, nearly any piece of software is a trivial cost compared to hiring a human (or yourself) to do a task.