4 ms·
So rather than make the point that the use in helvetica is captured in the word mark (it isn't) you instead add trade dress into this??
by freejazz 3y ago
So rather than make the point that the use in helvetica is captured in the word mark (it isn't) you instead add trade dress into this??
- jameshart 3y agoNot in the word mark registration, sure. But registration is not the whole of trademark law is it? ‘Word mark’ is also just a term of art in graphic design referring to a logo consisting of just text - another word for logotype. Should I have said logotype instead?
- freejazz 3y agoIt's captured in the trade dress - that's all you had to say. You don't have to say its captured in the word mark, because it isn't!