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Who cares if 'Twitter' doesn't make sense for things over 140 char. They didn't re-brand 'Coke' when they took out the 'Cocaine'. It takes a lot of effort to
by FrustratedMonky 3y ago
Who cares if 'Twitter' doesn't make sense for things over 140 char.
They didn't re-brand 'Coke' when they took out the 'Cocaine'.
It takes a lot of effort to have a global brand. They already have it in 'Twitter'. X is not unique enough to ever stand out.
This is such a bad decision, it is just frosting for all the people sitting back eating popcorn watching this dumpster fire.
- mikrotikker 3y agoYou want an SEO position at X Corp?
- faitswulff 3y agoAnyone can have an SEO position wherever they like at the low, low cost of $45Bn
- censor_me 3y ago[dead]
- yreg 3y agoBy the way Coca-Cola still uses coca leafs in the production, although perhaps it's so dilluted there are no traces left in the final product. There is a single company that is authorized to import coca leafs to US. They create a cocaine free extract which they sell to Coca-Cola as an ingredient for their syrup. https://en.wikipedia.org/wiki/Stepan_Company#Coca_extraction https://en.wikipedia.org/wiki/Stepan_Company#Coca_extraction
- mbreese 3y agoJust to be that guy… Coca-cola didn’t get its name from cocaine, but the coca leaves from which cocaine is extracted. Coca-cola still contains some amount of “decocainized” coca leaves. And the continued presence in the syrup formula is likely due to the name/brand. From: https://www.eater.com/23620802/cocaine-in-coca-cola-coke-recipe-gastropod https://www.eater.com/23620802/cocaine-in-coca-cola-coke-rec... > it’s more likely that it “continues to be used merely to enable the Company to retain the word ‘Coca’ in the name What does this have to do with the made up name of a short message of 140 characters? Nothing. It’s not like sending a video or 141 character messages are auto associated with the term “X”. But in the Coca-Cola case, the words in the brand do have meaning.
- salamwaddah 3y agoCoke had Cocaine?
- Jgrubb 3y agoStill does in trace amounts iirc.
- tim333 3y agoProbably tasted better back then. Never been a fan of the present sugary liquid.
- GuB-42 3y agoIt had coca extract, it still does, but now, the cocaine is removed. The extracted cocaine is used by the pharmaceutical industry, as a bonus for top level executives. Yes, the last part is a joke, but it is really used in medicine as a local anesthetic.
- phpisthebest 3y agoClearly you do not remember "New Coke" where they did in fact attempt to rebrand from Coca-Cola the actual brand to "Coke" in addition to the formula change. The brand kinda succeeded, as everyone calls is Coke, even though ti is actually Coca-Cola Classic and Coke is dead because the Coke formula was terrible tasting
- 7thaccount 3y agoIt actually succeeded well in marketing tests (or so I've heard). In small doses, people preferred it's more Pepsi-like taste over Coca-Cola. It's just over the course of a full soda that the opposite is true. I think the reasoning was some survey that indicated Pepsi was better liked or something like that which spooked them and led to this scenario. Note: I've never had New Coke (was before my time). I'd love for them to bring it back in a limited form just to try it.
- phpisthebest 3y agoPepsi is also gross... Mountain Dew is acceptable response when you order a Coke and they respond with "We have Pepsi".. inversely if you order Mountain Dew and they say "We have Mello Yellow" you respond with "Coke please" because Mello Yellow is gross :)
- matthewdgreen 3y ago"Coke" was a popular synonym for "Coca-Cola" long before the brand formally adopted it. They introduced "Diet Coke" three years before "New Coke" came along. Similarly, terms like "retweet" came from users. Most companies would kill to own brands that have this level of cultural salience and brand engagement, and wouldn't throw that value away.
- GuB-42 3y agoNew Coke wasn't terrible tasting, most people liked and sometimes preferred the drink, but they didn't like the change. In fact, New Coke is based on the Diet Coke recipe, the latter is still a success to this day. The sugar-free version of Coca-Cola classic is Coke Zero, and it sells less than Diet Coke. If it really was about the taste, Diet Coke wouldn't have sold as well and would have been quickly overtaken by Coke Zero. The most likely explanation for the failure of New Coke is that it replaced the classic, and an influential minority felt alienated by the change.