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Toyota recently disassembled a model Y to study it and this is what their executives said: "Taking the skin off the Model Y, it was truly a work of art. It's u
by elif 3y ago
Toyota recently disassembled a model Y to study it and this is what their executives said:
"Taking the skin off the Model Y, it was truly a work of art. It's unbelievable,"
"It's a whole different manufacturing philosophy," while another added, “We need a new platform designed as a blank-sheet EV."
- VexorLoophole 3y agoGot any source for these statements?
- kamranjon 3y agoWould love to read the source for this, do you have any links?
- jkeisling 3y agoThe source seems to be a February article from Automotive News interviewing several Toyota execs off-the-record: https://archive.is/0LZYf https://archive.is/0LZYf. The relevant quotes are midway through
- mschild 3y agoAnd yet they seem to have massive issues https://www.thedrive.com/news/44068/over-10-percent-of-tesla-model-s-evs-fail-germanys-strict-inspection-after-3-years https://www.thedrive.com/news/44068/over-10-percent-of-tesla...
- jsjohnst 3y agoHow does a link about a totally different car than the one being discussed prove your point?
- oblio 3y ago1. Source? 2. Toyota is behind. Check what the Chinese and Germans are doing. Though you can't really do that since most of those cars aren't sold in the US.
- Dalewyn 3y agohttps://tech.slashdot.org/story/20/02/17/1725220/tesla-teardown-finds-electronics-6-years-ahead-of-toyota-and-vw https://tech.slashdot.org/story/20/02/17/1725220/tesla-teard... >What stands out most is Tesla's integrated central control unit, or "full self-driving computer." Also known as Hardware 3, this little piece of tech is the company's biggest weapon in the burgeoning EV market. It could end the auto industry supply chain as we know it. One stunned engineer from a major Japanese automaker examined the computer and declared, "We cannot do it."
- oblio 3y agoThe thing is, these PR puff pieces aka submarine articles: http://www.paulgraham.com/submarine.html http://www.paulgraham.com/submarine.html are all everywhere for Tesla, like they are for Apple. I've seen entire sites dissect the Apple Watch or Apple mobile cameras, or Teslas. Their competitors are very comparable yet you have to hand it to Tesla, their behind the scenes PR game is through the roof.
- hef19898 3y agoMight very well turn out that premium OEMs big failure wasn't being late to the EV game, but failing to switch their behind the scenes marketing game from traditional print journalism, and the online versions of it, to online only, blog-like car journalism. Still digitalisation so, sure. And still linked to EVs, traditional car journalism still caters to a crowd of ICE fanatics, but overall much more a thing of marketing than engineering. For Tesla, the risk still is Musk. But they seem to be doing a good job of distancing themselves enough from his recent antics to not be hurt by them, while staying close enough to benefit from his personal brand.
- dagw 3y agobut failing to switch their behind the scenes marketing game from traditional print journalism, and the online versions of it, to online only, blog-like car journalism. Yea, I can't help to notice that my 13 year old, who on the whole knows and cares nothing about cars, thinks that Teslas are the coolest cars ever, has already decided that their first car will be a Tesla and wants our next car to be a Tesla. Brands like Merceds, BMW, Porsche etc. mean very little to them.
- hef19898 3y agoWell, that you need a dedicated EV plattform is such old news, all OEMs knew that since day -10. Tgat they didn't invest in one for a long had a lot of reasons, being unable to do so was none of those.
- victor106 3y agoI googled for this but couldn’t find a source. Any sources you can share would be great
- guardiangod 3y agohttps://archive.is/PE0AZ https://archive.is/PE0AZ
- elif 3y agohttps://insideevs.com/news/655087/toyota-engineers-after-tesla-model-y-teardown-work-of-art/ https://insideevs.com/news/655087/toyota-engineers-after-tes...