All sites not run by shit-heads have a "reject all non-essential cookies and close button" clearly displayed. They could just choose to honour "do not track",

All sites not run by shit-heads have a "reject all non-essential cookies and close button" clearly displayed. They could just choose to honour "do not track", but I realise they want the money. Most large sites seem to have added the "reject all" button when it appeared that this was necessary for compliance. Those that did not don't care if they comply. Obnoxious banners are a choice. If we didn't have them the choices of site -owner's wouldn't be less obnoxious, they would just be hidden. It's like the warning your car makes 'put your seatbelt on'; sucks, but better than it not existing.