6 ms·

The point of the business is not to keep the service running but to make a profit, and by all accounts Twitter is dramatically worse off on that front.

phpisthebest 3y ago
>>and by all accounts Twitter is dramatically worse off on that front. And what accounts are those?
- mullingitover 3y ago
  I believe that would be accounts receivable.
  - what-the-grump 3y ago
    considering Elon has cut 80% and still can’t turn profit there isn’t much counting going on.
- ctvo 3y ago
  The accounts by Elon where he cut its valuation from 44 billion to 20 billion to start. Or do we think its valuation dropped more than half with record breaking profits that aren’t disclosed? We can use the accounts from advertisers and firms that have shared they no longer work with Twitter too.
  - phpisthebest 3y ago
    Valuation is not profit. He massively over paid for twitter, everyone knew that, he knew that.... Twitter was never worth that, realistic valuation before the buyout announcement was closer to 25-30 billion, and they most likely were going into poor financial results that would have tanked the value further down to probably 20 or less. >We can use the accounts from advertisers and firms that have shared they no longer work with Twitter too. Lots of virtue signalling, many have come back, and most cut their ads spend for other reasons and on all platforms but used the twitter controversy to score some political points with the ESG crowd.
    - striking 3y ago
      Who's come back? Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. I haven't seen any notable advertising consultancies start recommending folks resume their ad buys on Twitter. I would be extremely surprised if all ad buys, across all platforms, went down as much as Twitter's did. A handful are going to come back if you give them a really good deal, but that's not exactly recovering ad spend, just advertisers. As for "the ESG crowd", who do you really mean? 1: https://www.bloomberg.com/opinion/articles/2023-04-12/elon-musk-s-twitter-troll-heaven-is-hell-for-advertisers https://www.bloomberg.com/opinion/articles/2023-04-12/elon-m...
      - ipaddr 3y ago
        The last thing we need is to give the biggest spending advertisers more adspace. I don't really need anymore branding ads for McDonald's, Disney, Apple or Budweiser.
        dexterdog 3y ago
        Be careful what your wish for. You might get KARS4KIDS
        ipaddr 3y ago
        I'd least I would learn what kars4kids is. There is nothing McDonald can share that would matter or provide anything of value
      - phpisthebest 3y ago
        >>As for "the ESG crowd", who do you really mean? Well people like the clearly biased and terrible writer that wrote the article you linked to for one... >>Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. that same report your article is citing says they project Twitter Ad Revenue to be 2020 levels, and he Cut costs Massively, so if he getting 2020 levels of Revenue, and has lowered costs believe 2020, then we can look to see if that would make the company profitable and it seems to me that would be a good possiblity. Ohh know he does not have the Ultra Political activist marketing directors at these brands that are just one marketing misstep of becoming the next Bug Light.... Time will tell who is right, but I will always hope Free Speech wins over censorship.
  - tick_tock_tick 3y ago
    I mean the valuation drop had little to do with him and was largely driven by macro or are we pretending other social media companies didn't get cut in half during the same period? Facebook is still way off the highs and other's like Snap are floating around $10 when it peaked at $80. Twitter tanked from the changing macro environment not anything he did.
ipaddr 3y ago
They were losing money and now are not.
- ikiris 3y ago
  What? they are now massively losing money.

phpisthebest 3y ago

>>and by all accounts Twitter is dramatically worse off on that front. And what accounts are those?

mullingitover 3y ago
I believe that would be accounts receivable.
- what-the-grump 3y ago
  considering Elon has cut 80% and still can’t turn profit there isn’t much counting going on.
ctvo 3y ago
The accounts by Elon where he cut its valuation from 44 billion to 20 billion to start. Or do we think its valuation dropped more than half with record breaking profits that aren’t disclosed? We can use the accounts from advertisers and firms that have shared they no longer work with Twitter too.
- phpisthebest 3y ago
  Valuation is not profit. He massively over paid for twitter, everyone knew that, he knew that.... Twitter was never worth that, realistic valuation before the buyout announcement was closer to 25-30 billion, and they most likely were going into poor financial results that would have tanked the value further down to probably 20 or less. >We can use the accounts from advertisers and firms that have shared they no longer work with Twitter too. Lots of virtue signalling, many have come back, and most cut their ads spend for other reasons and on all platforms but used the twitter controversy to score some political points with the ESG crowd.
  - striking 3y ago
    Who's come back? Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. I haven't seen any notable advertising consultancies start recommending folks resume their ad buys on Twitter. I would be extremely surprised if all ad buys, across all platforms, went down as much as Twitter's did. A handful are going to come back if you give them a really good deal, but that's not exactly recovering ad spend, just advertisers. As for "the ESG crowd", who do you really mean? 1: https://www.bloomberg.com/opinion/articles/2023-04-12/elon-musk-s-twitter-troll-heaven-is-hell-for-advertisers https://www.bloomberg.com/opinion/articles/2023-04-12/elon-m...
    - ipaddr 3y ago
      The last thing we need is to give the biggest spending advertisers more adspace. I don't really need anymore branding ads for McDonald's, Disney, Apple or Budweiser.
      - dexterdog 3y ago
        Be careful what your wish for. You might get KARS4KIDS
        ipaddr 3y ago
        I'd least I would learn what kars4kids is. There is nothing McDonald can share that would matter or provide anything of value
    - phpisthebest 3y ago
      >>As for "the ESG crowd", who do you really mean? Well people like the clearly biased and terrible writer that wrote the article you linked to for one... >>Recent articles[1] suggest the top ten advertisers have not and that revenue is down pretty far, so I suspect that's not quite right. that same report your article is citing says they project Twitter Ad Revenue to be 2020 levels, and he Cut costs Massively, so if he getting 2020 levels of Revenue, and has lowered costs believe 2020, then we can look to see if that would make the company profitable and it seems to me that would be a good possiblity. Ohh know he does not have the Ultra Political activist marketing directors at these brands that are just one marketing misstep of becoming the next Bug Light.... Time will tell who is right, but I will always hope Free Speech wins over censorship.
- tick_tock_tick 3y ago
  I mean the valuation drop had little to do with him and was largely driven by macro or are we pretending other social media companies didn't get cut in half during the same period? Facebook is still way off the highs and other's like Snap are floating around $10 when it peaked at $80. Twitter tanked from the changing macro environment not anything he did.

ipaddr 3y ago

They were losing money and now are not.

ikiris 3y ago
What? they are now massively losing money.