3 ms·
Agreed. It was dying before Covid. Why should a company choose to make their announcements have to fight against every other announcement in the entire industr
by MBCook 4y ago
Agreed. It was dying before Covid.
Why should a company choose to make their announcements have to fight against every other announcement in the entire industry. That’s a great way for your story to be buried.
If you hold your own event, it’s YOUR show. You can show what you want, when you want, your way. You don’t have to compete. You don’t have to pay someone else for the privilege.
Aren’t some companies dropping out (or at least holding many announcements back) from CES as well?
You no longer have to convince the press to cover you, you can reach your audience directly. For video games a trade show doesn’t make much sense.
- jimbob45 4y agoIf you hold your own event, it’s YOUR show. You can show what you want, when you want, your way. You don’t have to compete. You don’t have to pay someone else for the privilege. You say that as if BlizzCon hasn’t gone from competing with E3 to dead in less than five years.
- javchz 4y agoI think here a more direct competitor to the E3 role would be the "Nintendo Direct" streams or Sony's State of Play. BlizzCon it's own can of worms, after the Diablo Immortal meme, and all the scandals, organizing that event has to be challenging. I don't envy that job.
- MBCook 4y agoYou’re free to hold your own event. Doesn’t mean people will care. Especially if you disappoint/annoy them multiple times.