4 ms·
>Apple has (had?) a deal with Major League Baseball and has a deal with Major League Soccer. I'm not sure that I would consider them to be rubes that don't unde
by mixdup 4y ago
>Apple has (had?) a deal with Major League Baseball and has a deal with Major League Soccer. I'm not sure that I would consider them to be rubes that don't understand what they are doing
Neither of those leagues are the NFL, which has the audience to command a lot more than MLB or MLS. Also, the three leagues in question all have very different strategies when it comes to media rights. MLB has sliced up different packages of games for a very long time, and their deal with Apple is more akin to ESPN Sunday Night Baseball than it is anything resembling NFL Sunday Ticket
>That is believable, to the long-term detriment of the NFL. Sometimes, when you are the top dog, you don't realize that things are changing until you suddenly aren't on top anymore.
They would have to give up billions (in the range of $4-5b a year) to regain the flexibility to offer Apple the terms Apple wanted. I don't think Apple would've been interested in replacing that revenue
- Kon-Peki 4y agoFor now. So yeah, this is probably not the year to be signing a deal with Apple. A different comment says that this deal is smaller than what the NFL wanted. You should pay attention to that. The decline is probably already happening. Anecdotally, I know a lot of people that stopped caring so much about the NFL during the pandemic. Including the biggest football fan I know, who put his kids' names on the Packers season ticket list when they were born, and owns a share of Packers stock. My own team, the Bears, have completely lost my interest. They've been fighting with the city of Chicago for as long as pretty much anyone can remember, have a clueless and unaccountable ownership, and are now going to move out of Soldier Field for some crazy football village they are going to build in the suburbs. And for the most part, people in Chicago feel like "fine, you were never going to be happy, build your own stadium and then you'll only have yourselves to blame when you hate it". Individual teams and the league as a whole are squandering the goodwill they've built up. But right now, the $$$$ is still too big to notice. Come back in 10 years and see if that's still the case. The deal Apple actually needs is NWSL, not the NFL.
- rhaway84773 4y agoAnd the moment the Bears are any good Chicagoans are gonna be the greatest fan base in the NFL.
- 0cf8612b2e1e 4y ago>… are now going to move out of Soldier Field for some crazy football village they are going to build in the suburbs There is no way that is going to happen. It was always a bluff. Lightfoot practically called them out on it as well.
- Kon-Peki 4y agoHey, I could be wrong! But none of those things Lightfoot offered are really possible. The Park District has contracts with two sports teams ;) The one that would get the short end of any changes is owned by a person [1] that is probably wealthier, lives in the city, has his business in the city, has moved everything that the team does to inside the city, etc. While the Bears do everything in the suburbs except play. The Bears are going to get state subsidies to build out Arlington Park, you should probably prepare yourself for that. Oh, and the long-stalled extension of IL-53 will probably get built so there is a direct route from Lake Forest. [1] https://en.wikipedia.org/wiki/Joe_Mansueto https://en.wikipedia.org/wiki/Joe_Mansueto
- 0cf8612b2e1e 4y agoYou sound better informed than myself, so you might be onto simmering. I have no skin in the outcome, but the entire fight felt like nothing more than a squeeze to get money out of Chicago. Except Lightfoot was not going to blink. Personally, I am strongly against public subsidies of private billion dollar sports clubs. The analyses I have seen is that, at best, a city will break even on the extra revenue vs stadium+extra expenses.