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Twitter user growth hits all-time highs, monetizable daily user growth tops 20%

20 points by that 4y ago

chatterhead 4y ago
1) Are there any legal issues with Elon lying about the health of his private company to the public? No. 2) All that activity increase AND none of them are bots? One would expect a drop in active users since Elon was so dead set on dismantling the supposed bot network that fuels Twitter.
- iosono88 4y ago
anm89 4y ago
Oh funny, the peanut gallery doesn't have much to say about this one.
- ReflectedImage 4y ago
  User growth up according to who?
throwayyy479087 4y ago
- dorkwood 4y ago
  I think that might be jumping the gun a bit. The article talks about a jump in "monetizable daily active users" during Elon's first week as owner. Couldn't that just as easily be explained by dormant accounts opening Twitter to see what's going on?
  - nullish_signal 4y ago
    I am very curious to see what Twitter settle down to in a few months. Excited for the ability to have longer posts, replacing self-reply threads since those are a nightmare (1/?)
- valeness 4y ago
  Are you describing Elon Musk?
dorkwood 4y ago
> Twitter’s monetizable daily user (mDAU) growth has accelerated to more than 20 percent... according to an internal FAQ obtained by The Verge that was shared with Twitter’s sales team on Monday to use in conversations with advertisers. It seems like this is a different metric to user growth. Does anyone have any insight into how something like this is calculated? I'm curious to know if the number of users can remain the same, or decrease, while "monetizable daily users" increases.
HyperSane 4y ago
More monetizable users doesn't matter if no advertisers are willing to monetized them for you.
- tjs8rj 4y ago
  They'll inevitably come back. Right now you can advertise to more people, more engaged people, and at a discount given these conditions. Why would an advertiser not immediately return as soon as the vitriol dies down?
  - freejazz 4y ago
    Who cares if its just people signing up to see how far they can push things?
    - nullish_signal 4y ago
      If this despicable new wave of Twitter users is more immune to advertising than the prior users, I guess that would be a problem
      - freejazz 4y ago
        Got a reference for that? I was under the impression advertisers are pulling out because of the content they'd be placed near?
        HyperSane 4y ago
        That is what most advertisers are saying.

20 points by that 4y ago

1) Are there any legal issues with Elon lying about the health of his private company to the public? No. 2) All that activity increase AND none of them are bots? One would expect a drop in active users since Elon was so dead set on dismantling the supposed bot network that fuels Twitter.

iosono88 4y ago

anm89 4y ago

Oh funny, the peanut gallery doesn't have much to say about this one.

ReflectedImage 4y ago
User growth up according to who?

throwayyy479087 4y ago

dorkwood 4y ago
I think that might be jumping the gun a bit. The article talks about a jump in "monetizable daily active users" during Elon's first week as owner. Couldn't that just as easily be explained by dormant accounts opening Twitter to see what's going on?
- nullish_signal 4y ago
  I am very curious to see what Twitter settle down to in a few months. Excited for the ability to have longer posts, replacing self-reply threads since those are a nightmare (1/?)
valeness 4y ago
Are you describing Elon Musk?

dorkwood 4y ago

> Twitter’s monetizable daily user (mDAU) growth has accelerated to more than 20 percent... according to an internal FAQ obtained by The Verge that was shared with Twitter’s sales team on Monday to use in conversations with advertisers. It seems like this is a different metric to user growth. Does anyone have any insight into how something like this is calculated? I'm curious to know if the number of users can remain the same, or decrease, while "monetizable daily users" increases.

HyperSane 4y ago

More monetizable users doesn't matter if no advertisers are willing to monetized them for you.

tjs8rj 4y ago
They'll inevitably come back. Right now you can advertise to more people, more engaged people, and at a discount given these conditions. Why would an advertiser not immediately return as soon as the vitriol dies down?
- freejazz 4y ago
  Who cares if its just people signing up to see how far they can push things?
  - nullish_signal 4y ago
    If this despicable new wave of Twitter users is more immune to advertising than the prior users, I guess that would be a problem
    - freejazz 4y ago
      Got a reference for that? I was under the impression advertisers are pulling out because of the content they'd be placed near?
      - HyperSane 4y ago
        That is what most advertisers are saying.