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It’s interesting how this happened, too. First, there’s that the Babylon Bee is independent and The Onion has been just one of several brands under Gizmodo, the
by 1123581321 4y ago
It’s interesting how this happened, too. First, there’s that the Babylon Bee is independent and The Onion has been just one of several brands under Gizmodo, then Univision, then a PE firm. Independence is an asset when trying to be funny since executive notes have never been known for being creatively freeing.
Second, the Bee has a big pool of writers because it has a membership tier that allows pitching headlines. And their membership has grown as they’ve become a news story for things like their suspended Twitter account. So while The Onion’s parent corp was laying off staff, the Babylon Bee was growing its writers and also making more money, which let it hire more editors and producers and hire some of the headline-writing members who had proven themselves. All that led up to being able to produce a high volume of headlines and stories.
- idlewords 4y agoWhat you describe sounds like the old Cracked model, which worked for a surprisingly long time. The Onion was funny for a long time after they sold out; what seems to have tanked their comedy is an editorial decision in the last few years to become more politically engaged, and to start "punching up". You can date this to the time when they ditched the absurdist persona of Biden as a washed-up drifter they'd been building up all through the Obama years.