4 ms·

It's remarkable. Between the myriad international and domestic crowdsourcing events (eg, Bayrakter TB2s [0][1], a Tank [2], lots of Drones [3], First Aid kits

It's remarkable. Between the myriad international and domestic crowdsourcing events (eg, Bayrakter TB2s [0][1], a Tank [2], lots of Drones [3], First Aid kits [4], etc), the postage stamp [5] and the Foreign Minister doing international late night talk shows[6], they've set the bar for Global PR tactics of an invaded country. [0]https://zrzutka.pl/bayraktar https://zrzutka.pl/bayraktar [1]https://www.reuters.com/world/europe/lithuania-transfer-crowdfunded-bayraktar-drone-ukraine-wednesday-2022-07-06/ https://www.reuters.com/world/europe/lithuania-transfer-crow... [2]https://www.reuters.com/world/europe/czech-citizens-raise-13-mln-modernised-tank-ukraine-2022-10-03/ https://www.reuters.com/world/europe/czech-citizens-raise-13... [3]https://u24.gov.ua/dronation https://u24.gov.ua/dronation [4]https://twitter.com/ItsBorys/status/1578207951365480448 https://twitter.com/ItsBorys/status/1578207951365480448 [5]https://www.theguardian.com/world/2022/mar/12/ukraine-reveals-russian-warship-go-fuck-yourself-postage-stamp https://www.theguardian.com/world/2022/mar/12/ukraine-reveal... [6]https://www.youtube.com/watch?v=PjUHY2XgIxE https://www.youtube.com/watch?v=PjUHY2XgIxE

app4soft 4y ago
Also, do not forget about the Ukrainian meme forces[0] & North Atlantic Fellas Organization[1] on Twitter, Reddit, etc.[2,3,4,5,6,7,8,9,10,11,12] [0] https://war.ukraine.ua/country-and-society/ukrainian-meme-forces-what-makes-us-laugh-in-the-times-of-russia-s-invasion/ https://war.ukraine.ua/country-and-society/ukrainian-meme-fo... [1] https://en.wikipedia.org/wiki/NAFO_(group) https://en.wikipedia.org/wiki/NAFO_(group) [2] https://www.cyberscoop.com/nafo-fellas-and-their-memes-ukraine/ https://www.cyberscoop.com/nafo-fellas-and-their-memes-ukrai... [3] https://nationalinterest.org/feature/how-ukrainian-meme-war-defeated-russia-204588 https://nationalinterest.org/feature/how-ukrainian-meme-war-... [4] https://www.coffeeordie.com/ukraine-war-memes https://www.coffeeordie.com/ukraine-war-memes [5] https://nationalinterest.org/feature/how-ukrainian-meme-war-defeated-russia-204588 https://nationalinterest.org/feature/how-ukrainian-meme-war-... [6] https://www.boredpanda.com/ukraine-support-memes/ https://www.boredpanda.com/ukraine-support-memes/ [7] https://www.aljazeera.com/features/2022/9/6/ukraine-latest-weapon-in-the-war-jokes https://www.aljazeera.com/features/2022/9/6/ukraine-latest-w... [8] https://www.washingtonpost.com/world/2022/09/18/ukraine-war-meme-fundraising/ https://www.washingtonpost.com/world/2022/09/18/ukraine-war-... [9] https://www.nytimes.com/2022/04/19/world/middleeast/ukraine-memes-russia-fundraising.html https://www.nytimes.com/2022/04/19/world/middleeast/ukraine-... [10] http://www.zhu.edu.ua/journal_cpu/index.php/der_sc/article/view/903 http://www.zhu.edu.ua/journal_cpu/index.php/der_sc/article/v... [11] https://mwi.usma.edu/on-trolls-and-nuclear-signaling-strategic-stability-in-the-age-of-memes/ https://mwi.usma.edu/on-trolls-and-nuclear-signaling-strateg... [12] https://www.politico.eu/article/nafo-doge-shiba-russia-putin-ukraine-twitter-trolling-social-media-meme/ https://www.politico.eu/article/nafo-doge-shiba-russia-putin...
yamtaddle 4y ago
It's possible they literally have a top-tier PR firm working on it. Maybe more than one. Not to discount the possibility that they've simply knocked this out of the park themselves, but the "West" sure seems to be providing them a lot of soft support in addition to equipment, and some of that might be that kind of thing (I'm assuming Ukraine wouldn't be paying such a bill themselves, under these circumstances). The US government has been known to engage Madison Avenue & co. themselves, including for war-propaganda purposes, and not in the distant past.
- deleted 4y ago
  [deleted]
- podviaznikov 4y ago
  come on. everything is possible theoretically. is it less possible that regular people do this on their own than people do it because of some PR company and US government support? you think it’s unlikely to have one adequate foreign minister and crowdfunding campaigns?
  - yamtaddle 4y ago
    I'd put the likelihood well over "everything is possible theoretically" territory. Though of course it's also possible that it was 100% home-grown and Ukraine's schooling the whole world on how this should be done, before a live studio audience.
- tpmx 4y ago
  Perhaps that's happening in the US, no idea. I would imagine that this would focus on media messaging in the US. From a European perspective, the online 'propaganda' has a very distinctively Ukranian, genuine and non-american feel to it.
  - yamtaddle 4y ago
    Not necessarily US firms. And making it feel authentic could just mean they didn't fuck up. Again, I'm not saying the Ukrainians didn't do this themselves. They may have. Or there may be some obscure books few people read in 30 years that tell the story of the companies NATO paid to prep the Ukrainians to win the propaganda war. I'm pro-Ukraine (of course?) but I doubt there's anyone who's dipped more than a toe into poli sci and international studies who's not had this through cross their mind, on seeing how fast, consistent, excellent, and on-all-fronts Ukraine's public information warfare has been. It's not exactly a way-out-there possibility. And if they did it's not like that's necessarily a bad thing. Just... don't be surprised if there are some pieces about how much more there was behind the scenes to make that happen, in Foreign Affairs or something, that only politics nerds will ever read, in a few years.

app4soft 4y ago

Also, do not forget about the Ukrainian meme forces[0] & North Atlantic Fellas Organization[1] on Twitter, Reddit, etc.[2,3,4,5,6,7,8,9,10,11,12] [0] https://war.ukraine.ua/country-and-society/ukrainian-meme-forces-what-makes-us-laugh-in-the-times-of-russia-s-invasion/ https://war.ukraine.ua/country-and-society/ukrainian-meme-fo... [1] https://en.wikipedia.org/wiki/NAFO_(group) https://en.wikipedia.org/wiki/NAFO_(group) [2] https://www.cyberscoop.com/nafo-fellas-and-their-memes-ukraine/ https://www.cyberscoop.com/nafo-fellas-and-their-memes-ukrai... [3] https://nationalinterest.org/feature/how-ukrainian-meme-war-defeated-russia-204588 https://nationalinterest.org/feature/how-ukrainian-meme-war-... [4] https://www.coffeeordie.com/ukraine-war-memes https://www.coffeeordie.com/ukraine-war-memes [5] https://nationalinterest.org/feature/how-ukrainian-meme-war-defeated-russia-204588 https://nationalinterest.org/feature/how-ukrainian-meme-war-... [6] https://www.boredpanda.com/ukraine-support-memes/ https://www.boredpanda.com/ukraine-support-memes/ [7] https://www.aljazeera.com/features/2022/9/6/ukraine-latest-weapon-in-the-war-jokes https://www.aljazeera.com/features/2022/9/6/ukraine-latest-w... [8] https://www.washingtonpost.com/world/2022/09/18/ukraine-war-meme-fundraising/ https://www.washingtonpost.com/world/2022/09/18/ukraine-war-... [9] https://www.nytimes.com/2022/04/19/world/middleeast/ukraine-memes-russia-fundraising.html https://www.nytimes.com/2022/04/19/world/middleeast/ukraine-... [10] http://www.zhu.edu.ua/journal_cpu/index.php/der_sc/article/view/903 http://www.zhu.edu.ua/journal_cpu/index.php/der_sc/article/v... [11] https://mwi.usma.edu/on-trolls-and-nuclear-signaling-strategic-stability-in-the-age-of-memes/ https://mwi.usma.edu/on-trolls-and-nuclear-signaling-strateg... [12] https://www.politico.eu/article/nafo-doge-shiba-russia-putin-ukraine-twitter-trolling-social-media-meme/ https://www.politico.eu/article/nafo-doge-shiba-russia-putin...

yamtaddle 4y ago

It's possible they literally have a top-tier PR firm working on it. Maybe more than one. Not to discount the possibility that they've simply knocked this out of the park themselves, but the "West" sure seems to be providing them a lot of soft support in addition to equipment, and some of that might be that kind of thing (I'm assuming Ukraine wouldn't be paying such a bill themselves, under these circumstances). The US government has been known to engage Madison Avenue & co. themselves, including for war-propaganda purposes, and not in the distant past.

deleted 4y ago
[deleted]
podviaznikov 4y ago
come on. everything is possible theoretically. is it less possible that regular people do this on their own than people do it because of some PR company and US government support? you think it’s unlikely to have one adequate foreign minister and crowdfunding campaigns?
- yamtaddle 4y ago
  I'd put the likelihood well over "everything is possible theoretically" territory. Though of course it's also possible that it was 100% home-grown and Ukraine's schooling the whole world on how this should be done, before a live studio audience.
tpmx 4y ago
Perhaps that's happening in the US, no idea. I would imagine that this would focus on media messaging in the US. From a European perspective, the online 'propaganda' has a very distinctively Ukranian, genuine and non-american feel to it.
- yamtaddle 4y ago
  Not necessarily US firms. And making it feel authentic could just mean they didn't fuck up. Again, I'm not saying the Ukrainians didn't do this themselves. They may have. Or there may be some obscure books few people read in 30 years that tell the story of the companies NATO paid to prep the Ukrainians to win the propaganda war. I'm pro-Ukraine (of course?) but I doubt there's anyone who's dipped more than a toe into poli sci and international studies who's not had this through cross their mind, on seeing how fast, consistent, excellent, and on-all-fronts Ukraine's public information warfare has been. It's not exactly a way-out-there possibility. And if they did it's not like that's necessarily a bad thing. Just... don't be surprised if there are some pieces about how much more there was behind the scenes to make that happen, in Foreign Affairs or something, that only politics nerds will ever read, in a few years.