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I think Adobe's primary market focus is people who need it for their work. Assume that you're paying a creative person $60-80k+ per year, before benefits; how

I think Adobe's primary market focus is people who need it for their work. Assume that you're paying a creative person $60-80k+ per year, before benefits; how is $500/yr for their most important tool not a no-brainer? There's a long term risk of another company building market-share with younger or poorer designers, but that's small, especially with how light-touch they seem to be with piracy. (Torrents of the Adobe suite are trivial to find, and have been online for years without disruption.)

JBits 4y ago
Clip Studio Paint and Krista seem like notable competitors for digital drawing or illustration. Adobe Animate doesn't appear to have Flash's popularity and Clip Studio Paint seems to be the most common choice for a young person keen on animation.
1123581321 4y ago
Yes, and that's what makes Figma dangerous to Adobe. Adobe can justify their prices vs. any direct competitor with "professional designers need the good stuff." So Krita, Gimp, Canva will always come up short. But Figma is helping companies change how designers work to something Adobe isn't as good at. Figma or direct analogues to Figma are the good stuff, not Adobe, in those teams.