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In the US, antitrust doctrine is largely based around preventing dominant market players from causing direct harm to the consumer and does not care much about h
by henryfjordan 4y ago
In the US, antitrust doctrine is largely based around preventing dominant market players from causing direct harm to the consumer and does not care much about health of the markets. It is hard to argue that NVIDIA saying "use this price that you think is too low" to EVGA would constitute an antitrust violation when that means lower prices for consumers.
- thayne 4y agoWell, EVGA isn't just reselling Nvidia's product. They are building a new product (a vidio card) that uses Nvidia's product (the GPU itself). So by setting a price ceiling, they prevent card makers for making higher end cards with more features and/or higher quality. And I would argue that preventing the existence of a product that consumers might want hurts some consumers at least.
- chii 4y ago> And I would argue that preventing the existence of a product that consumers might want hurts some consumers at least. unfortunately, a product that doesn't exist isn't really a harm, it's hypothetical harm at best, which would be really difficult to argue as monopolistic. I actually think this business agreement ending is a good thing - it gives AMD and other card manufacturers a way to get in, and compete with nvidia. In the short term it might hurt, but long term is better.