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As a counter example, there are plenty of successful projects/brands with highly descriptive names: TypeScript, RHEL, GitHub, AWS, GraphQL, HAproxy, Sendmail, Q
by e1g 4y ago
As a counter example, there are plenty of successful projects/brands with highly descriptive names: TypeScript, RHEL, GitHub, AWS, GraphQL, HAproxy, Sendmail, QuickBooks, …
- Joker_vD 4y agoWhat is descriptive about "RHEL" or "AWS"?
- smsm42 4y agoAWS was useful until it became to mean "about 9000 totally unrelated products, each of them having its own name, sometimes very non-descriptive". But at least you know it's a service from Amazon, sometimes you don't even get that from the name.
- anonymoushn 4y agoRed Hat Enterprise Linux and Amazon Web Services?
- ForHackernews 4y ago"Amazon Web Services" could mean literally anything. It only seems obvious and descriptive because it's become a widely known brand. Compare: "Nile Online Frameworks"
- PurpleRamen 4y agoBut, isn't AWS doing literally everything? No simple name can describe the job 100% after a certain level of complexity anyway.
- lupire 4y ago> Compare: "Nile Online Frameworks" Those are synonyms. What is your point?
- e1g 4y agoI abbreviated on the phone, but the respective full names are “X Enterprise Linux” and “X Web Services” which are literal description of what their thing is. “RedHat” and “Amazon” are generic, but the product names are highly specific. I mean it could’ve been “RedHat Cthulu” and “Amazon RainBox”.
- ForHackernews 4y agoI strenuously dispute that "Web Services" is "highly specific".
- deleted 4y ago[deleted]
- marcosdumay 4y agoIt is about as specific as the product.
- dagw 4y agoQuickBooks I'm assuming this is a tool for quickly laying out and publishing books. Or perhaps a tool for quickly searching for and downloading books to my iPad or ebook reader.
- smsm42 4y agoAt least there's a meaning of word "book" that matches what it does. So once you learned what it does, you can make a mental note of "ah, those books". Imagine it was named FluffyTurtle instead. Good luck remembering what it does even if you already looked it up 20 times before. And not confusing it with SparklyCamel, which is an inventory manager for plumbers.
- e1g 4y agoIn that domain (accounting), the name refers to “doing the books” which probably predates the abacus.
- Ensorceled 4y agoYep, could also be those things. But accounts and bookkeepers all know what QuickBooks is and are quite happy to not have to explain to their clients why they need to spend $75 a month on "KowalaBabyPooPoos" or something equally ludicrous name. Which is the point which you probably didn't miss in the first place.
- amadeuspagel 4y agoApparently, there's an accounting software called Xero, they have the dotcom[1]. Pretty good name and domain IMO. [1]: https://xero.com https://xero.com