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You and I know how the marketplace system works. My 70 year old uncle might just -reasonably- assume that buying from walmart.com is the same as walking into t
by dghlsakjg 4y ago
You and I know how the marketplace system works.
My 70 year old uncle might just -reasonably- assume that buying from walmart.com is the same as walking into the store, and comes with the same return and quality guarantees. Stuff in the store is very much vetted, and individually chosen. Shelf space is an incredibly valuable commodity and any retailer knows not to just give it away. I don't know why e-store search results aren't seen as equally valuable.
That same uncle might not care, or even know, about the brands that make commodity computer hardware. I built my own gaming PC, and, beyond the processor I would have to double check the brand names on the other components (AMD GPU, but I don't know who made the card off the top of my head).
- kevin_b_er 4y ago> My 70 year old uncle might just -reasonably- assume that buying from walmart.com is the same as walking into the store, and comes with the same return and quality guarantees. And that is exactly the deception the Walton family wants out of this.
- dghlsakjg 4y agoMaybe, but I kind of doubt it. They might make a $6 commission on a sale like this. After you get done dealing with the labor cost of handling an angry customer, return shipping, and the loss of future business you start start losing money that even the most short sighted of execs can understand… er… should understand