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One thing I fundamentally don't get: all this endless shoehorning of ads into everything is dependent on there being a seemingly unlimited amount of ad revenue
by api 4y ago
One thing I fundamentally don't get: all this endless shoehorning of ads into everything is dependent on there being a seemingly unlimited amount of ad revenue on the table.
Why? Do ads actually work this well if everyone hates them? What about ads shoehorned into marginal spaces and presented in ways that are barely relevant to the material?
The only ads I EVER click on are relevant ads that come up from a search in which I am looking for something potentially to buy. In media and platforms (software, OSes) I usually associate the presence of ads with low-end crap.
Am I weird? Are there tons of mindless ad clickers out there who actually buy based on irrelevant ad spam?
Why are companies so stingy with wages and willing to outsource their core competencies in exchange for small gains but at the same time are willing to piss endless amounts of money away on ads?
- AlexandrB 4y ago> Why are companies so stingy with wages and willing to outsource their core competencies in exchange for small gains but at the same time are willing to piss endless amounts of money away on ads? Because there's a whole analytics industry that tries to demonstrate ROI for each ad purchased. And as long at that ROI is positive it seems like a no-brainer to throw more money at advertising. I wonder how much of said analytics industry is bullshit. Especially since these analytics are often provided by the same companies that are selling you the ad space.
- api 4y agoI wonder if a good chunk of the whole industry isn't a giant grift against advertisers. Problem is they have to invade our privacy and ruin our products and media to keep the grift going since the ads have to actually be shown somewhere, even if they're ineffective spam.
- vonseel 4y agoI don't remember ever clicking through an ad on Youtube or similar, so I also have to wonder if ads really work so well. I guess I'm not the average ad-viewer since I doubt I've ever purchased anything that I didn't already need or want because I saw an ad.