A pattern I've seen a few times (can't recall examples right now, sorry) is to sell the business and then when the business fails, or turns bad, start a new bus

A pattern I've seen a few times (can't recall examples right now, sorry) is to sell the business and then when the business fails, or turns bad, start a new business to compete. Obviously companies try to tie past owners hands to avoid future competition, but it still happens sometimes.