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> It's clear that they see the Mac as a pro platform and understand that pro users want flexibility. I think it's more they know the right strategy about how t

> It's clear that they see the Mac as a pro platform and understand that pro users want flexibility. I think it's more they know the right strategy about how to shift Mac users to iOS. The initial hope was the iPad Pro was so powerful and felt so spaceage next to the janky worst intel Macbooks ever that people would switch voluntarily. When that didn't happen they switched tactics. It will happen, MacBooks will eventually ship with iPadOS as their main OS and MacOS as a legacy option that will eventually be deprecated entirely. You have to remember the main success of the past 10 years has been on Apple being a parasite on the work of others via app store fees and they're gonna eventually manage to capture that value on the Mac, there will be execs sat at the top who actually find it strange they don't already get a cut of say Adobe CC when running on a Mac because they're not people in love with the concept of "computing" like HN readers, oldschool Mac users and the like are.

api 4y ago
If they do that, they'll just lose the pro and developer market. If that's what they want, fine.
- whywhywhywhy 4y ago
  It'll still run XCode, what you gonna do? Not ship an iOS app? Not sure if you realize it or not but most developers no longer have a choice.
  - api 4y ago
    If you target Apple platforms you would need the token Apple build machine, but it'd be out for daily driver which means devs not buying highest-end hardware or upgrading frequently.
alwillis 4y ago
MacBooks will eventually ship with iPadOS as their main OS and MacOS as a legacy option Absolutely not. Just from a business point of view, in the 37 year history of the Mac, it’s never sold better. Ever since Apple Silicon Macs were available for sale the end of 2019, it’s been record quarter after record quarter. The Mac is a $10 billion—and growing—business. It’s not going anywhere [1]. [1]: https://www.apple.com/newsroom/pdfs/FY22_Q2_Consolidated_Financial_Statements.pdf https://www.apple.com/newsroom/pdfs/FY22_Q2_Consolidated_Fin...
- whywhywhywhy 4y ago
  Here's the thing, you being a presumably (seen as we're on HN) techie and interested in the concept of computing are thinking "No one would ever want a MacBook running iPad OS" Executives at Apple will be thinking "People love MacBooks form factor, people love iPadOS and if we ship them together we capture all the value of the Mac software market too" Now, my personal beliefs are much closer to yours, but my belief of what will play out is what Apple execs believe is best.
  - alwillis 4y ago
    Executives at Apple will be thinking "People love MacBooks form factor, people love iPadOS and if we ship them together we capture all the value of the Mac software market too" If you listen to Apple execs when they speak to these issues, there’s nothing to indicate they feel this way. You didn’t respond to the fact that Mac sales have never been better, with several record quarters in a row. Why would Apple mess around with that? Many Mac owners also own iPads; there’s no reason to put iPadOS on MacBooks when they’ll buy an iPad anyway.

api 4y ago

If they do that, they'll just lose the pro and developer market. If that's what they want, fine.

whywhywhywhy 4y ago
It'll still run XCode, what you gonna do? Not ship an iOS app? Not sure if you realize it or not but most developers no longer have a choice.
- api 4y ago
  If you target Apple platforms you would need the token Apple build machine, but it'd be out for daily driver which means devs not buying highest-end hardware or upgrading frequently.

alwillis 4y ago

MacBooks will eventually ship with iPadOS as their main OS and MacOS as a legacy option Absolutely not. Just from a business point of view, in the 37 year history of the Mac, it’s never sold better. Ever since Apple Silicon Macs were available for sale the end of 2019, it’s been record quarter after record quarter. The Mac is a $10 billion—and growing—business. It’s not going anywhere [1]. [1]: https://www.apple.com/newsroom/pdfs/FY22_Q2_Consolidated_Financial_Statements.pdf https://www.apple.com/newsroom/pdfs/FY22_Q2_Consolidated_Fin...

whywhywhywhy 4y ago
Here's the thing, you being a presumably (seen as we're on HN) techie and interested in the concept of computing are thinking "No one would ever want a MacBook running iPad OS" Executives at Apple will be thinking "People love MacBooks form factor, people love iPadOS and if we ship them together we capture all the value of the Mac software market too" Now, my personal beliefs are much closer to yours, but my belief of what will play out is what Apple execs believe is best.
- alwillis 4y ago
  Executives at Apple will be thinking "People love MacBooks form factor, people love iPadOS and if we ship them together we capture all the value of the Mac software market too" If you listen to Apple execs when they speak to these issues, there’s nothing to indicate they feel this way. You didn’t respond to the fact that Mac sales have never been better, with several record quarters in a row. Why would Apple mess around with that? Many Mac owners also own iPads; there’s no reason to put iPadOS on MacBooks when they’ll buy an iPad anyway.