I'm a little surprised by the sentiment here in the comments. The author's intent is to present an index of mental models with succinct descriptions simple grap

I'm a little surprised by the sentiment here in the comments. The author's intent is to present an index of mental models with succinct descriptions simple graphics (and sure, some SEO/profit motives). I recognize more than half of these and they are quite influential in my decision making. I could spend hours describing scenarios I've successfully navigated using some of these "cognitive code blocks." Quite funny that "inverse thinking" is mentioned and I actually registered thinkinverse.com years ago when I was considering starting a blog on mental modeling. I still renew it because I may still start that blog. A few days ago I had a long conversation with a friend about performance plateaus. I didn't know about the "Fosbury Flop" which is a perfect example. If you find this collection shallow (which again, I believe is the author's objective), perhaps you have a strong set of cognitive and emotional skills and this is not particularly valuable to you at this time. However I question some of the more poignant reactions in this thread, and I encourage some introspection as to the merit of the criticism. Maybe this is why I haven't started the blog yet.