I feel like that's one big hurdle in tech in general. the best and brightest want to work on development of the best new shiny thing. but maintaining quality

I feel like that's one big hurdle in tech in general. the best and brightest want to work on development of the best new shiny thing. but maintaining quality and "maintenance engineering" is the boring but important part in terms of reliability...but that's when the geniuses bolt and leave the company to do something else.