We had a similar experience recently. We curate everything the kids watch so that they're not exposed to ads (as much as possible). Anyway, we had been watchi

We had a similar experience recently. We curate everything the kids watch so that they're not exposed to ads (as much as possible). Anyway, we had been watching the Olympics (can we please not let NBC have the Olympics anymore!?), and wow, every time the ads came on you could visibly see the kids demeanor change. They were hyper-focused. Then they started repeating the ads during the day then next day during play.