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What is the business model? Regardless of your political opinions it is undeniable that advertising could associate you with some unpleasantness and while ther

What is the business model? Regardless of your political opinions it is undeniable that advertising could associate you with some unpleasantness and while there are brands willing to do so, they have already seen business reputational damage by doing so. They could try charging users directly, but that has struggled historically (particularly for social networks wherein the network effect is a key success metric).

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pessimizer 5y ago
They don't need a business model. A social network encouraging, networking, and promoting the people that agree with them is a goal, not just a means.
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ramesh31 5y ago
zivkovicp 5y ago
I don't think you need to have a business model if you can be sure of user growth and app downloads. In today's startup economy you can get almost unlimited funds as long as you can provide growth... the revenue can come later, it's not really a requirement for doing business.
MisterSandman 5y ago
The business goal is to get Trump re-elected. Candidates since multiple multiple millions of dollars to build a narrative and build their image as the candidate of choice. Making a social media app is just the next logical conclusion.
BitwiseFool 5y ago
It could be a loss leader. I strongly believe that Reddit's biggest value proposition is that the site can be used to shape public opinion. This is hard to directly monetize, but I sense that the content that makes its way to the frontpage is rife with manipulation. However, there is also a possibility that they are specifically looking for advertisers who are unabashedly conservative/on the right. I can easily see businesses branding themselves as the conservative alternative to [xyz]. A great example is MyPillow and Black Rifle Coffee. (Although B.R.C. has fallen out of favor lately).
api 5y ago

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pessimizer 5y ago

They don't need a business model. A social network encouraging, networking, and promoting the people that agree with them is a goal, not just a means.

deleted 5y ago
[deleted]

ramesh31 5y ago

zivkovicp 5y ago

I don't think you need to have a business model if you can be sure of user growth and app downloads. In today's startup economy you can get almost unlimited funds as long as you can provide growth... the revenue can come later, it's not really a requirement for doing business.

MisterSandman 5y ago

The business goal is to get Trump re-elected. Candidates since multiple multiple millions of dollars to build a narrative and build their image as the candidate of choice. Making a social media app is just the next logical conclusion.

BitwiseFool 5y ago

It could be a loss leader. I strongly believe that Reddit's biggest value proposition is that the site can be used to shape public opinion. This is hard to directly monetize, but I sense that the content that makes its way to the frontpage is rife with manipulation. However, there is also a possibility that they are specifically looking for advertisers who are unabashedly conservative/on the right. I can easily see businesses branding themselves as the conservative alternative to [xyz]. A great example is MyPillow and Black Rifle Coffee. (Although B.R.C. has fallen out of favor lately).

api 5y ago