i am told origin of this was customers who subscribe for 1+ yrs wanting a big discount (without needing to pay upfront). but clearly the experience must improve

i am told origin of this was customers who subscribe for 1+ yrs wanting a big discount (without needing to pay upfront). but clearly the experience must improve, and there are many good suggestions for UX and copy in thread below that I’ll share w/ that team. frustrating to see, especially because the team we have today building our future products and services are here for the right reason. we can do better.