As you can imagine, the developers learned of the issue almost immediately. Within literally five minutes they had submitted a fixed version to the Play Store.

As you can imagine, the developers learned of the issue almost immediately. Within literally five minutes they had submitted a fixed version to the Play Store. Unfortunately for them, app updates only go live after they've been reviewed by Google. One hour later, the app was still in the review queue. The developers reached out to Google multiple times saying it's an emergency. It took 36 hours for the update to get released. By the end, the app had been bombed by thousands of 1 star reviews and lost most of its users. Many users who had paid for additional features were demanding refunds. I doubt I can even imagine how frustrating it must have been. How stupidly they sabotaged themselves, and how there was nothing they could do for their users even though the code was fixed in 5 minutes.