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Netflix has one thing that most streaming video sites don't, and that's massive market penetration. In my living room, I have 5 devices capable of Netflix strea
by rufo 15y ago
Netflix has one thing that most streaming video sites don't, and that's massive market penetration. In my living room, I have 5 devices capable of Netflix streaming, as well as every mobile device I own.
Amazon is probably second with their offering, and even then I don't own any devices that can stream Prime Instant Video (my TiVo can download from Amazon, but isn't compatible with Prime's streaming). Any Netflix competitor has a huge hurdle to overcome to be as successful as they've been.
- po 15y agoThey first obtained that advantage through their infrastructure investment in DVDs though, not through steaming. Any Netflix competitor now has a much smaller hurdle to overcome to be as successful as they've been. From the customer's viewpoint they went from having a relationship with a single company that had two offerings to a relationship with a company with a single offering that is somewhat lacking. If I were the new CEO of Quixster or Kwikstr or whatever the hell it is, I would immediately start looking around at who I can partner with to get streaming content. Actually, isn't Quixtar the name of a MLM scheme? This move makes no sense. Seems like Wall St. pandering garbage.
- Stratoscope 15y ago> Actually, isn't Quixtar the name of a MLM scheme? Yes, Quixtar is Amway.
- timr 15y ago"Netflix has one thing that most streaming video sites don't, and that's massive market penetration. In my living room, I have 5 devices capable of Netflix streaming, as well as every mobile device I own." And those devices are electronics, which have the shelf life of dead fish. You have to stay relevant to make it into the next generation of products. Nobody is pre-bundling a service that a) has a small subscriber base or b) doesn't have good content. Moreover, many devices (like my own television) let you trivially download apps from any provider. I got amazon streaming on my television on the day it was announced. Being installed on a device isn't a competitive advantage when anyone can do it.