My wild guess is that it can divide his audience, and that it brings more ads, it increase his audience, and then he makes more money. Bad publicity is publici

My wild guess is that it can divide his audience, and that it brings more ads, it increase his audience, and then he makes more money. Bad publicity is publicity, and then it's money. Facts and reality are not linked to money. Hank Green tweeted about this. That's the reality of the internet now: lies are more profitable. Everyone wants an underground, alternative source of information.