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My initial launch on ProductHunt was total and utter crickets. Now we have ~500 customers, multiple $100K in ARR and two rounds of venture backing. Without the
by tnolet 5y ago
My initial launch on ProductHunt was total and utter crickets. Now we have ~500 customers, multiple $100K in ARR and two rounds of venture backing.
Without the humble brag, use a platform like PH as any marketing channel: email, blogs, Twitter etc. Never, EVER think a post on PH will be your defining marketing launch. Just like there is no magic one email, tweet or post that will define your product or make/break you. Expect nothing. The real work begins after launch.
- abrichr 5y agoThank you for this. Can you please suggest some resources for learning more about what the real work after launch looks like?
- ponyous 5y agoSorry, I'm not native english speaker but what does crickets mean in this context? Good or bad? I can see you have customers and nice ARR, but is this because of PH? I don't really understand your first sentence and can't figure it from others either...
- coolgeek 5y ago"Crickets" means that there was no response. It was so quiet that you could hear the crickets chirping. Always means bad