5 ms·

If you look at it from a cynical standpoint, what's happening is completely obvious. Apple is applying the full force of their developer policy -- and the press

by dvt 5y ago

If you look at it from a cynical standpoint, what's happening is completely obvious. Apple is applying the full force of their developer policy -- and the pressure is mounting -- because Tumblr has absolutely zero social capital. It's a dead platform, and other than a few zealots, just about everyone's moved on. Contrast this with Epic v. Apple: Epic has the arguable upper hand there (and Apple's flinched a few times already) because Fortnite is a massively popular game with a huge fanbase.

whateveracct 5y ago
casting tumblr users of 2021 as zealots is hilariously out of touch it's a plenty vibrant platform - all of the other social media websites are way worse, content-wise. Create a tumblr account & follow tags/accounts related to your interests. You'll get a lot of quality content! For example, there's a reason the witcher season 2's media campaign included an AMA on tumblr with one of the stars. That's where the fandom thrives. it just isn't an especially monetizable bunch of communities. Fandom in general is hard to monetize (look at the donation-driven AO3 for another community-hub more vibrant than the ones twitter and facebook can manage.)
- lmm 5y ago
  This is a bit of an "Are Y'all with the Cult?" moment. Tumblr is a niche community at this point and the people who are still there are largely unusually dedicated fans.
  - malwarebytess 5y ago
    Can you quantify that Tumblr is dead? Metrics I've seen still have it receiving a huge amount of traffic.
    - StellarTabi 5y ago
      Twitter and Reddit constantly get progressively worse every update. You guys pretend like tumblr is dead all you want. The numbers show tumblr growing.
      - jjj123 5y ago
        Can you share those numbers?
        1123581321 5y ago
        I'm not the same user but I checked SimilarWeb (better sources may exist.) It looks like Tumblr has a lot of traffic, but isn't growing and is far behind reddit and twitter. None appear to be growing in the last several months; I don't know what that means. https://www.similarweb.com/website/tumblr.com/?competitors=reddit.com https://www.similarweb.com/website/tumblr.com/?competitors=r... https://www.similarweb.com/website/tumblr.com/?competitors=twitter.com https://www.similarweb.com/website/tumblr.com/?competitors=t... Tumblr is about equal to wordpress.com hosted blog traffic, interestingly. Wordpress.com is a collection of hosted blogs with very light in-network social features. https://www.similarweb.com/website/tumblr.com/?competitors=wordpress.com https://www.similarweb.com/website/tumblr.com/?competitors=w...
  - whateveracct 5y ago
    This shows a huge misunderstanding of how the internet works. People don't congregate around websites. They congregate around subject matter. Tumblr is THE place to congregate around a long tail of niche subject matter. It's not full of Tumblr loyalists. They mostly have lukewarm opinions of the iOS app. They're on the platform for the fandom, not the company. The fact that you refer to Tumblr as a singular community shows that you should probably not comment authoritatively on the website :)
LordDragonfang 5y ago
I mean tumblr is a dead platform because of Apple applying the full force of its developer policies. It lost Three quarters of its active users in the span of a few months after the 2018 porn ban fiasco (which majorly affected sfw artists as well because the rollout was so botched) which the OP explains Apple's hand in.
- lsiebert 5y ago
  Yeah, my understanding was that apple cracking down was merely the excuse Verizon, which owned tumblr at the time, used to justify banning porn, but it was about ad revenue. Twitter certainly has plenty of porn.
markx2 5y ago
It is nothing to do with Apple. That is a distraction. It is all about advertising.
DantesKite 5y ago
I don't think this is true, because the Reddit iOS app would've been shut down ages ago if it was.
jackson1442 5y ago
> Apple is applying the full force of their developer policy source? not sure why tumblr is the only app doing this then since reddit and twitter have a plethora of porn and other "unsavory" content available on their official iOS clients.
- saagarjha 5y ago
  They get squeezed about it regularly as well.

by dvt 5y ago

whateveracct 5y ago

casting tumblr users of 2021 as zealots is hilariously out of touch it's a plenty vibrant platform - all of the other social media websites are way worse, content-wise. Create a tumblr account & follow tags/accounts related to your interests. You'll get a lot of quality content! For example, there's a reason the witcher season 2's media campaign included an AMA on tumblr with one of the stars. That's where the fandom thrives. it just isn't an especially monetizable bunch of communities. Fandom in general is hard to monetize (look at the donation-driven AO3 for another community-hub more vibrant than the ones twitter and facebook can manage.)

lmm 5y ago
This is a bit of an "Are Y'all with the Cult?" moment. Tumblr is a niche community at this point and the people who are still there are largely unusually dedicated fans.
- malwarebytess 5y ago
  Can you quantify that Tumblr is dead? Metrics I've seen still have it receiving a huge amount of traffic.
  - StellarTabi 5y ago
    Twitter and Reddit constantly get progressively worse every update. You guys pretend like tumblr is dead all you want. The numbers show tumblr growing.
    - jjj123 5y ago
      Can you share those numbers?
      - 1123581321 5y ago
        I'm not the same user but I checked SimilarWeb (better sources may exist.) It looks like Tumblr has a lot of traffic, but isn't growing and is far behind reddit and twitter. None appear to be growing in the last several months; I don't know what that means. https://www.similarweb.com/website/tumblr.com/?competitors=reddit.com https://www.similarweb.com/website/tumblr.com/?competitors=r... https://www.similarweb.com/website/tumblr.com/?competitors=twitter.com https://www.similarweb.com/website/tumblr.com/?competitors=t... Tumblr is about equal to wordpress.com hosted blog traffic, interestingly. Wordpress.com is a collection of hosted blogs with very light in-network social features. https://www.similarweb.com/website/tumblr.com/?competitors=wordpress.com https://www.similarweb.com/website/tumblr.com/?competitors=w...
- whateveracct 5y ago
  This shows a huge misunderstanding of how the internet works. People don't congregate around websites. They congregate around subject matter. Tumblr is THE place to congregate around a long tail of niche subject matter. It's not full of Tumblr loyalists. They mostly have lukewarm opinions of the iOS app. They're on the platform for the fandom, not the company. The fact that you refer to Tumblr as a singular community shows that you should probably not comment authoritatively on the website :)

LordDragonfang 5y ago

I mean tumblr is a dead platform because of Apple applying the full force of its developer policies. It lost Three quarters of its active users in the span of a few months after the 2018 porn ban fiasco (which majorly affected sfw artists as well because the rollout was so botched) which the OP explains Apple's hand in.

lsiebert 5y ago
Yeah, my understanding was that apple cracking down was merely the excuse Verizon, which owned tumblr at the time, used to justify banning porn, but it was about ad revenue. Twitter certainly has plenty of porn.

markx2 5y ago

It is nothing to do with Apple. That is a distraction. It is all about advertising.

DantesKite 5y ago

I don't think this is true, because the Reddit iOS app would've been shut down ages ago if it was.

jackson1442 5y ago

> Apple is applying the full force of their developer policy source? not sure why tumblr is the only app doing this then since reddit and twitter have a plethora of porn and other "unsavory" content available on their official iOS clients.

saagarjha 5y ago
They get squeezed about it regularly as well.