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Lift tickets are like 2x what they were 7 years ago. Prices are matching demand, I doubt it's vice versa. Personally, I think social media is the culprit for th

Lift tickets are like 2x what they were 7 years ago. Prices are matching demand, I doubt it's vice versa. Personally, I think social media is the culprit for the increased demand. Previously people in most places barely knew skiing was an accessible thing to do. Now you have mimetic desire from their friends posting glamor shots at the resort for all to see.

SkyPuncher 5y ago
Day lift tickets are up, but season passes aren't changing much. The model is just pushing people to pre-commit to purchasing.
- mthoms 5y ago
  Anecdotally, in Whistler (now owned by Vail), day tickets are nearly double what they were a decade and a half ago. While season passes are nearly half the price.
SwagGrocery 5y ago
The consolidation of ski resorts by just a few companies (e.g. Vail), and the creation of the Epic Pass has dramatically increased affordability and access. Just a few years ago a trip to Vail was a big deal; now it's an easy weekend trip for anyone with Southwest Rapid Rewards and an Epic Pass.
pcmoney 5y ago
Not lift tickets. Ski passes like IKON and Epic caused an explosion of short term rental behavior.
thinkingkong 5y ago
The individual tickets are 2x as high, but thats an intentional strategy by Veil to make the seasons pass seem cheap in comparison.
nradov 5y ago
Also: skiing is fun.
teeray 5y ago
Lift ticket prices are designed to make you do the math over a multi-day trip and conclude that it's cheaper to buy the pass
rsync 5y ago
"Lift tickets are like 2x what they were 7 years ago. Prices are matching demand, I doubt it's vice versa." No, there is an intentional shift from a pay-per-use revenue model to a flat-rate "subscription" revenue model. You are correct - daily rates for walk-up ticket purchases have exploded. This isn't due to relatively increased demand, however - it is to encourage consumers to adopt the new "pass" revenue model.

SkyPuncher 5y ago

Day lift tickets are up, but season passes aren't changing much. The model is just pushing people to pre-commit to purchasing.

mthoms 5y ago
Anecdotally, in Whistler (now owned by Vail), day tickets are nearly double what they were a decade and a half ago. While season passes are nearly half the price.

SwagGrocery 5y ago

The consolidation of ski resorts by just a few companies (e.g. Vail), and the creation of the Epic Pass has dramatically increased affordability and access. Just a few years ago a trip to Vail was a big deal; now it's an easy weekend trip for anyone with Southwest Rapid Rewards and an Epic Pass.

pcmoney 5y ago

Not lift tickets. Ski passes like IKON and Epic caused an explosion of short term rental behavior.

thinkingkong 5y ago

The individual tickets are 2x as high, but thats an intentional strategy by Veil to make the seasons pass seem cheap in comparison.

nradov 5y ago

Also: skiing is fun.

teeray 5y ago

Lift ticket prices are designed to make you do the math over a multi-day trip and conclude that it's cheaper to buy the pass

rsync 5y ago

"Lift tickets are like 2x what they were 7 years ago. Prices are matching demand, I doubt it's vice versa." No, there is an intentional shift from a pay-per-use revenue model to a flat-rate "subscription" revenue model. You are correct - daily rates for walk-up ticket purchases have exploded. This isn't due to relatively increased demand, however - it is to encourage consumers to adopt the new "pass" revenue model.