> JSON is definitely a format in which links can be embedded. Not really? Html has a way to include links (a/href) json has strings. One can of course add on

> JSON is definitely a format in which links can be embedded. Not really? Html has a way to include links (a/href) json has strings. One can of course add on top of json (like one can build on utf8 text to build json). But json is a pretty terrible format - quite simple, but quite weak. You can embed links in json as much as you can embed a json document as a base64 encoded string inside another json document...