So, less "must be 3d" and "must be domain models", and more "make a series of killer apps solving interaction challenges, incrementally improving component tech

So, less "must be 3d" and "must be domain models", and more "make a series of killer apps solving interaction challenges, incrementally improving component technology". And yes it's meh that many 'killer' apps being designed for the metaverse are intended for audience-capture.