It's amazing looking back that Spider Man was a recurring Electric Company character: https://www.youtube.com/watch?v=tM22mzqWUec https://www.youtube.com/watch

It's amazing looking back that Spider Man was a recurring Electric Company character: https://www.youtube.com/watch?v=tM22mzqWUec https://www.youtube.com/watch?v=tM22mzqWUec Morgan Freeman narrating a silly Spider Man comic book / live action mashup is surreal and hilarious. And incorporating the reading part is subtle and most kids watching don't realize it's meant to teach them to read. I used to watch the Electric Company just waiting for the Spider Man segment, back before there was limitless Spider Man movies and cartoons available on Disney+. And it's impressive that Marvel lent one of their most valuable pieces of intellectual property to an educational effort. But it probably helped them marketing the character and merchandising efforts.