3 ms·
The first killer app of AR glasses will be blanking out adverts. I imagine putting on a pair and then all the ads just show my next calendar event or task list,
by lordnacho 5y ago
The first killer app of AR glasses will be blanking out adverts. I imagine putting on a pair and then all the ads just show my next calendar event or task list, or pictures of my kids.
Cuts out billboards, ads on the screen you're looking at, Nike swooshes on people's shoes.
- reportgunner 5y agoDo you really believe that ? The first killer app of AR glasses will be ads in places where we couldn't have ads before. Your neighbor's lawn ? Ad space. The sky ? Ad space. Whirlpool in a toilet ? Ad space.
- alvarlagerlof 5y agoExactly.
- lordnacho 5y agoSigh. I guess it depends on whether you can afford the good version. I guess it will be a github project that only people who can operate a compiler and root their headset will be able to do.
- vagrantJin 5y agoThis sounds about right. Imagine waking up, putting on your glasses and looking into the autumn morning sun, dawn. The rays break into golden lines of light. As the sun rises further, a capri sun ad. You sigh and fall back into you bed and stare at the ceiling, another ad taking advantage of the plainess. Be less Boring- Virgin Galactic. Its sounds like dystopia but future generations will be collecting banner ads as a quaint little hobby like we do stamp collecting.
- reportgunner 5y agoNow imagine that but on a cold, dark rainy day. Putting on AR glasses makes it look like your house is on a beach with the most beautiful morning sunlight view, except there's a company logo on the sun and the company slogan is floating on the sea surface.
- mrgreenfur 5y agoThis will work because the goggles and associated services are freely given away. Who would spend so much of their own money when they can have it for free with ads? /sarcasm
- prionassembly 5y agoI always close the lid on toilets before flushing. I don't want to be spraying toilet water on everything around it.
- rchaud 5y agoLet me rejig that idea so it's more palatable to a VC audience that's primarily made its money by investing in ad platforms (FB, IG, Pinterest, Twitter). 1) v 1.0 - blanks out ads, the public rejoices 2) v 1.5 - allow ads from 'trusted partners' 3) v 2.0 - introduce a monthly subscription to blank out all ads