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> now everytime I have an opportunity to suggest businesses I work with not to use any of Google services, including GCP, I do exactly that What would you reco

> now everytime I have an opportunity to suggest businesses I work with not to use any of Google services, including GCP, I do exactly that What would you recommend as a good alternative to google (and Facebook) ads?

edoceo 5y ago
Reddit is like the #4 site in the USA. Can get pretty targeted too.
- ta1234567890 5y ago
  Good suggestion. Unfortunately Reddit is not that popular for the target demographic I have in mind (B2B in a Spanish speaking country).
josephcsible 5y ago
Why do you say "(and Facebook)"? Even if Facebook were this ban-happy, a lifetime ban from them is way, way less disruptive to most people's lives than a lifetime ban from Google is.
- 2cb 5y ago
  I realise this is an edge case, but if you don't have an FB account but you set one up to create a page for your business and set up ads for it etc, it'll likely get shut down very quickly by FB's algorithms. So basically if you are a non-FB user you cannot use FB ads.
- ta1234567890 5y ago
  I personally dislike FB. I don’t have a FB/Instagram/Whatsapp account and would hate creating one just to run ads. Unfortunately I feel like 90%+ of my target audience uses Google for search and at least one of FBs properties. It’s hard not to want to advertise on those platforms.
DarkmSparks 5y ago
not using ads.... /runs in all seriousness, I think in app purchases is probably a better model all round, As a user and a developer these ad platforms are all just nasty.
- ta1234567890 5y ago
  How would you leverage in app purchases to promote a B2B saas product?
  - 2cb 5y ago
    If your product is B2B SaaS do you really need to put ads inside your app?
    - ta1234567890 5y ago
      Of course not. In app purchases might make sense for someone that has an app once they already have a pretty good audience, but the issue is how to build that audience in the first place. I was wondering if the person I was replying to had any insights on that, given they were suggesting in app purchases as an alternative to Google/FB ads. Maybe they were suggesting in app purchases as an alternative to Google adsense? Which wouldn’t apply to my use case.

edoceo 5y ago

Reddit is like the #4 site in the USA. Can get pretty targeted too.

ta1234567890 5y ago
Good suggestion. Unfortunately Reddit is not that popular for the target demographic I have in mind (B2B in a Spanish speaking country).

josephcsible 5y ago

Why do you say "(and Facebook)"? Even if Facebook were this ban-happy, a lifetime ban from them is way, way less disruptive to most people's lives than a lifetime ban from Google is.

2cb 5y ago
I realise this is an edge case, but if you don't have an FB account but you set one up to create a page for your business and set up ads for it etc, it'll likely get shut down very quickly by FB's algorithms. So basically if you are a non-FB user you cannot use FB ads.
ta1234567890 5y ago
I personally dislike FB. I don’t have a FB/Instagram/Whatsapp account and would hate creating one just to run ads. Unfortunately I feel like 90%+ of my target audience uses Google for search and at least one of FBs properties. It’s hard not to want to advertise on those platforms.

DarkmSparks 5y ago

not using ads.... /runs in all seriousness, I think in app purchases is probably a better model all round, As a user and a developer these ad platforms are all just nasty.

ta1234567890 5y ago
How would you leverage in app purchases to promote a B2B saas product?
- 2cb 5y ago
  If your product is B2B SaaS do you really need to put ads inside your app?
  - ta1234567890 5y ago
    Of course not. In app purchases might make sense for someone that has an app once they already have a pretty good audience, but the issue is how to build that audience in the first place. I was wondering if the person I was replying to had any insights on that, given they were suggesting in app purchases as an alternative to Google/FB ads. Maybe they were suggesting in app purchases as an alternative to Google adsense? Which wouldn’t apply to my use case.