Since there are that many communication channels today I believe press events will get less prevalent. Larger companies are already organizing their own events

Since there are that many communication channels today I believe press events will get less prevalent. Larger companies are already organizing their own events instead of using third party expositions and have PR agencies that directly target potential customers. Smaller ones have these channels too and the press probably won't be interested anyway. I hate how a lot of tech sites have become advertisers for products. Given, a lot of them only get the deal with the devil. NDA and no negative reporting in exchange for access. But a "test" from a magazine isn't worth too much anymore.