"The data suggests that Google may be less powerful than people thought, at a time when the search engine is seeking to widen its empire – and drawing fresh cri

"The data suggests that Google may be less powerful than people thought, at a time when the search engine is seeking to widen its empire – and drawing fresh criticism almost every day as a result of its perceived growing dominance." Analogies to empires and the military are a little silly in the business world. Businesses have very little legal power to force anything. The customers and consumers have all the power when they choose to buy or not to buy from a company.