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You don't have to be rich to buy luxury goods. In fact most of them are bought by people who can't afford them but desperately want to own them. There's credit
by redisman 5y ago
You don't have to be rich to buy luxury goods. In fact most of them are bought by people who can't afford them but desperately want to own them. There's credit cards, parents, using all your disposable income on them since you don't pay rent, etc.
- nradov 5y agoRight. The people who can actually afford $500 shoes aren't the ones buying Balenciaga sneakers that look like clown shoes. Actual wealthy people are generally not easily influenced suckers.
- lupire 5y agoYes they are, but they can afford to buy everything nice, not just a few ridiculous things. Also, poor people aren't buying Lambos and crashing them.
- RugnirViking 5y ago> Actual wealthy people are generally not easily influenced suckers source? no, seriously. All the marketing I see for luxury products and more generally point to yes, rich people are exactly as suceptible to advertising to poor people, if not more so due to having a greater share of disposable income.
- rsynnott 5y ago> Actual wealthy people are generally not easily influenced suckers. I think you only have to look at the truly high-end luxury market to see that that's not true. A _staggering_ amount is spent on absurd products that only multi-millionaires can afford. And they've very much doing it to one-up the other multi-millionaires. The likes of watches that cost tens of thousands and cars that cost hundreds of thousands are generally actually-wealthy-person territory, say.
- tonyedgecombe 5y agoI recently read that half of Ferrari owners in the UK have a net worth of less than £1M.
- NavinF 5y agoLink to the source? That's a very interesting statistic