5 ms·
It's similar to the past 2-3 years in television advertisements, where it's also tiresome how one single idea gets copied and copied and copied by every other a
by eplanit 5y ago
It's similar to the past 2-3 years in television advertisements, where it's also tiresome how one single idea gets copied and copied and copied by every other advertiser. In particular, in the spirit of "inclusiveness", and further driven by BLM, black people are now the default people shown in practically every ad. If aliens were to evaluate the earth based on TV ads, they'd conclude that the USA is about 60% black. Even State Farm insurance has replaced the white Jake character with a new black one (why did Jake have to be replaced? why not simply add a character?). It has become absurd.
Not to knock the motivation, but I am knocking the sheep-like following of one advertiser after the others. For ostensibly creative people, they seem to have very few original ideas among them.
- vehemenz 5y agoI would argue it started around 2013 or 2014, but we've seen more or less the same thing. I haven't watched TV in a few years, so maybe it's gotten worse. One thing I always thought was interesting; Apple commercials, which go out of their way to feature many types of racial minorities, do not show any: - obese people - weirdly proportioned people - ugly people - poor people - person over 45 - meatheads - Republican-looking people - disabilities besides deaf, blind, and mobility, e.g. burn victims They are into advertising to the groups that will be the best-received for their bottom line. It's no more than that, and it's foolish to think otherwise.
- mbg721 5y agoThere's a Whose Line Is It Anyway bit from a couple decades ago where Wayne Brady (musically talented, athletic, young, black guy) says "How come there's no one who looks like me on 'Friends'??" The audience says "Aww" in sympathy. And then Colin Mochrie (balding, awkward, white Canadian guy) repeats "How come there's no one who looks like me on 'Friends'??"