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Can you? It seems the adtech makes a lot of money, but also gives businesses, especially small businesses, far greater reach than they could achieve 20-30 years

• amelius 6y ago
  If these people actually cared then I'm sure the same effect could be achieved without the shitshow that is advertising today. Also, ads likely cause overconsumption and thus impact the climate. And the big companies (some of them in adtech) gobble up all the wealth so small businesses are not necessarily in a better position.
  • o-__-o 6y ago
    My small business can advertise to people, much more than I would have been able to in the 90s. I don’t even begin to grok your point.
    • amelius 6y ago
      You can't prove that you wouldn't be able to advertise as much without adtech in its current form because 1. since the 90s the internet happened and 2. nobody ever did research into an approach which would serve society better. Which tells me that these smart people are after the money, and not in pursuit of a service that actually helps society. For example: a simple switch on my browser to turn on/off all ads would be much more consumer friendly, and would still allow consumers to find products if/when they wish to find them. And this is just a simple example that just popped into my head.