4 ms·

M1 is meaningless. To 99% of their market it is just a new vague number to justify an upgrade (like ram sizes, 3/4/5G, etc). What is masterful is how they redi

M1 is meaningless. To 99% of their market it is just a new vague number to justify an upgrade (like ram sizes, 3/4/5G, etc). What is masterful is how they redirected the desirable-number-du-jour to be something that is both 1) proprietary and 2) not cutting into their service revenue (e.g. larger storage = less people shelling out for cloud storage)

valine 5y ago
The M1 is far from meaningless. Apple's new MacBook Air is by far the best laptop I've ever used. It has fantastic battery life, stays cool without a fan, and competes with the Intel i9 in terms of performance.
- lurkerasdfh8 5y ago
  You are literally repeating the same marketing/self-justification that everyone said for every new Air model. Don't take my word, look it up. Around launch date, everyone in the universe will post "new MacBook Air is by far the best laptop I've ever used. It has fantastic battery life". Then the same model 6-12mo later "I loved the thinness, but now it's being too slow for X so I might get a macbook"
  - valine 5y ago
    Apple had never release a MacBook Air that's faster than the previous top of the line MacBook Pro. This is a first. The air has had great battery for a while that's true, but now it has great battery and great performance.
    - TheRealSteel 5y ago
      I find it very interesting that due to the existence of the Emoji Bar, and the lower performance and worse battery life due to Apple Silicon, the MacBook Air is now a far more Pro machine than the 15 inch MacBook Pro.
      - philistine 5y ago
        In the late 80s and early 90s, every computer that Apple made was better than all their other machines. Even if they were making a smaller budget device like the SE or SE/30, performance increased so quickly that it would beat all the previous machines. For one short year, in 2020, due to the ARM transition, Apple repeated that feat. It could keep on going, if for example, the refresh of the Macbook Air comes out in 2022 and beats the Pro machines that came out in 2021.
        mrkstu 5y ago
        Yep, going from a Mac Plus to an SE-30 is probably the closest experientially to my MacBook Pro 15/Intel Mac Mini-> M1 Mac Mini in my memory. Form factor basically same, screen the same, OS the same, yet somehow the qualitative feel changes with the new responsiveness. I don't switch to any Mac other than the M1 now except of necessity because of the instant ability to feel the downgrade.
  - ghshephard 5y ago
    As someone who has been a laptop upgrader for 17 years with Apple, and about 7 with Dell, I can affirm what others are saying that the M1 upgrade is a quantum leap forward. It's a pretty big deal in terms of integrated (Battery + CPU + Latency + Responsiveness - every time my Monitor adjusts without blinking I smile) experience. Not just marketing speak. If they can keep up this momentum with M2, etc... they'll be creating some defensive moats around their laptop/desktop business.
- marticode 5y ago
  I doubt very much the M1 will make people abandon Windows or ChromeOS in droves. Windows+Office or Windows+Steam, or plain price point, is what keeps people from moving to Apple, and having better CPU isn't radically gonna change that.

valine 5y ago

The M1 is far from meaningless. Apple's new MacBook Air is by far the best laptop I've ever used. It has fantastic battery life, stays cool without a fan, and competes with the Intel i9 in terms of performance.

lurkerasdfh8 5y ago
You are literally repeating the same marketing/self-justification that everyone said for every new Air model. Don't take my word, look it up. Around launch date, everyone in the universe will post "new MacBook Air is by far the best laptop I've ever used. It has fantastic battery life". Then the same model 6-12mo later "I loved the thinness, but now it's being too slow for X so I might get a macbook"
- valine 5y ago
  Apple had never release a MacBook Air that's faster than the previous top of the line MacBook Pro. This is a first. The air has had great battery for a while that's true, but now it has great battery and great performance.
  - TheRealSteel 5y ago
    I find it very interesting that due to the existence of the Emoji Bar, and the lower performance and worse battery life due to Apple Silicon, the MacBook Air is now a far more Pro machine than the 15 inch MacBook Pro.
    - philistine 5y ago
      In the late 80s and early 90s, every computer that Apple made was better than all their other machines. Even if they were making a smaller budget device like the SE or SE/30, performance increased so quickly that it would beat all the previous machines. For one short year, in 2020, due to the ARM transition, Apple repeated that feat. It could keep on going, if for example, the refresh of the Macbook Air comes out in 2022 and beats the Pro machines that came out in 2021.
      - mrkstu 5y ago
        Yep, going from a Mac Plus to an SE-30 is probably the closest experientially to my MacBook Pro 15/Intel Mac Mini-> M1 Mac Mini in my memory. Form factor basically same, screen the same, OS the same, yet somehow the qualitative feel changes with the new responsiveness. I don't switch to any Mac other than the M1 now except of necessity because of the instant ability to feel the downgrade.
- ghshephard 5y ago
  As someone who has been a laptop upgrader for 17 years with Apple, and about 7 with Dell, I can affirm what others are saying that the M1 upgrade is a quantum leap forward. It's a pretty big deal in terms of integrated (Battery + CPU + Latency + Responsiveness - every time my Monitor adjusts without blinking I smile) experience. Not just marketing speak. If they can keep up this momentum with M2, etc... they'll be creating some defensive moats around their laptop/desktop business.
marticode 5y ago
I doubt very much the M1 will make people abandon Windows or ChromeOS in droves. Windows+Office or Windows+Steam, or plain price point, is what keeps people from moving to Apple, and having better CPU isn't radically gonna change that.