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A marketer who wanted to build lookalike audiences from existing customers, I’d guess.
by iamacyborg 6y ago
A marketer who wanted to build lookalike audiences from existing customers, I’d guess.
- matkoniecz 6y agoIf marketers may randomly deploy code without review then something is deeply broken. If this passed review - it is likely even worse.
- iamacyborg 6y agoI agree. Unfortunately marketers deploying custom code via Google Tag Manager is the norm.
- varispeed 6y agoIt's troubling that companies don't see this as unethical at best.