> People often believe in fake news simply because deep inside they already think that's the case, they want it to be true. This is also how you lie and con pe

> People often believe in fake news simply because deep inside they already think that's the case, they want it to be true. This is also how you lie and con people, you construct a plausible lie they want to tell themselves, but if _you_ do it, they have deniability.